June 28th, 2019 by Aqua Nor
– Aquaculture patents both creates and safeguards values
At Aqua Nor on Tuesday, August 20, the Norwegian Industrial Property Office and the law firm GjessingReimers are organizing a seminar on an exciting and important part of the aquaculture industry – patent rights.
The last two years have been record years for patent applications in the aquaculture industry, and never before have so many patent applications been aquaculture related.
At the seminar, the law firm GjessingReimers and the Norwegian Industrial Property Office will offer good and practical tips on how the Norwegian aquaculture industry can continue to grow with smart use of intellectual property rights.
– Pushes innovation on
Case officer in the Norwegian Industrial Property Office, Randi Gaarder, says that patents secure rights and are just as important in the fish farming industry as in other industries.
– When you apply for and are granted a patent, the invention becomes more valuable and often generates higher returns. At the same time, the patent is driving innovation on and once you have the exclusive right to the invention you can enter into cooperation and license it.
– With a patent right you also stand stronger in relation to the investors, Gaarder elaborates.
Examine the patent landscape
Too little knowledge of the patent landscape and lack of patent rights can in some cases become a threat to the companies.
– The main threat of not patenting is that the result of all the resources that have been deposited can then be stolen by others. When you have the rights – people must come to you to get permission to use your solution.
Gaarder says that a significant proportion of all research funds are used to develop products that already exist.
– Companies have to know the patent landscape and what rights exist out there. If you forget to check the rights in advance, you can quickly step on someone’s toes. If one does not investigate whether there are rights related to the invention, much work can be wasted.
Proper and thorough research thus gives the patent applicants great advantages, which in turn can give a competitive edge.
– If you have an idea and seek a patent, you secure both the investment and the opportunity to build a patent portfolio. It often creates value when the technology is used in collaboration with others.
Keep the invention secret
Gaarder says that although there is often a matter of judgment whether the patent application is approved or not, a typical pitfall is that the technology is made known prior to filing the patent application.
– For example, a risk factor is that articles in local newspapers may be published before the filing date on the patent application. It is important not to disclose the invention before submitting a patent application. It can ruin the innovation requirement. Therefore, keep the cards close to your chest.
She emphasizes that the Aqua Nor seminar is not only for companies – also private individuals can get good tips that they can use in connection with patent applications for proprietary solutions.
– The question is often whether the application differs sufficiently from what is known from before.
Gaarder herself is a marine biologist and says that some patent trends are evident in the aquaculture industry.
– At present there are many different patent applications that are aimed at combating salmon lice – both different types of bath treatments, feeds and mechanical solutions. We also see a trend with patents related to offshore cages and that one explores possibilities for other types of cages than what has been common along the coast, she elaborates
Design and trademark
As part of the seminar, topics such as design and trademark registration will also be highlighted by case officers in the Norwegian Patent Office.
Norwegian Industrial Property Office also gives rights to trademarks and designs. Trademarks are the hallmarks of goods and services that are intended to show commercial origin and a trademark must be capable of distinguishing the applicant’s goods from others.
– You build your own reputation, so don’t let others be confused with you. Within trademark registration, we highlight everything from name and logo – to characteristics that show origin of goods and services. A design registration protects the shape and appearance of a product, or part of a product, for example a fish farm, Gaarder explains.
Exciting seminar program
The seminar is part of the official program during the exhibition and Aqua Nor encourages anyone who is interested in research and development, and who is curious about the legal aspects and the academic reviews undertaken by the Norwegian Industrial Property Office, to come to the seminar in meeting room K-340 in Trondheim Spektrum.
– The lawyers at GjessingReimers will, during the seminar, present specific rights conflicts that have ended in Norwegian courtrooms. They will talk about management, exploitation and conflict resolution regarding trademark and patent, Gaarder concludes.
Central issues at the seminar
- Briefly about intangible assets and rights.
- Useful mnemonics when applying for rights to technical inventions (patent), name / logo (trademark) and design (design).
- Patents as a guide and source of innovation – practical tools.
- How to manoeuvre in the market – key technological trends.
- Who can you trust? Technology development, information sharing and collaboration – practical examples from the aquaculture industry where it has gone well – and badly.
- What does a rights conflict cost – and what can one gain from going to trial? Examples from the aquaculture industry.
There is limited space at the seminar, so be early and sign up here (In Norwegian).